Wild Heart Mission & Values

Wild Heart collections are feminine with a hint of rebellion, offering stylish, fit conscious and sustainable swimwear products for women who want to look and feel amazing in their own skin.

 

Who are we for? A Wild Heart woman embraces her individuality, her mind, her spirit and her body. She is a woman who wants to feel empowered, confident in her swimwear and beautiful with every curve of her body. With an emphasis on recycled and sustainable fabrics, Wild Heart Swimwear offers creative fabrics made with a conscious. Showcasing animal prints as a staple, the collections are inspired by golden sunsets, hedonistic beach days and rock and roll icons from days gone by. 

Vision

Wild Heart Swimwear wish to create a luxury, stylish and bold product for confident, individual and spirited women who want to feel amazing, empowered and beautiful in their own skin. Our vision is to create considered, modern and stylish swimwear, in an ethical and sustainable way for every body. We want to push the boundaries of print, colour and cut and represent our brand on editorial, social and e-commerce platforms to allow customers to purchase our products easily. We want to make quality products, eliminating the need to cheap fabrics and 'fast' disposable fashion whilst supporting the communities who make our conscious and creative products.

Mission

Our mission to is design, produce and style ethically sourced, creative and fashionable swimwear which focuses on bold colours, brave prints and champions the perfect fit. All of our products are made in a sustainable and eco-friendly way, delivering on our desire to reduce the need for fast fashion, to reduce our carbon footprint and give back to the planet.

Values

  • Inspired – our collections are defined by the eclectic, bold and brave. Inspired by music, fashion, culture, travel, our ethos is to create beautiful, timeless products which are modern, fit well and look good. 
  • Creative – Brave prints, exciting cuts and bold colours are styled perfectly to create a modern, striking and feminine aesthetic. We love texture, to evoke emotion and inject some creative accents into every piece we make, ensuring our customer feels beautiful in her own skin
  • Inclusive – made for every body, empowering all women to feel amazing in their own skin regardless of age, identity, colour or culture. In addition to our initial collection, we are working on a plus size range as soon as we launch to ensure Wild Heart suits every body regardless of shape and size.
  • Sustainable – made from recycled fabrics and packaging, Wild Heart nurtures our earth and our oceans. Every bikini generates money for Ocean preservation charities, so we are giving back with every purchase. Our packaging is 100% recycled and recyclable. We use regenerated fabrics to make our products. We are 99% plastic free. 
  • Stylish – Cut, stitched and designed to push the boundaries of modern styling yet classic and timeless in their execution. We make classic pieces with a modern twist, ensuring a fashionable product is made with a soul.